Certification Mark’s Significance
What does the Certified asthma & allergy friendly™ Mark mean?
There is a lot of confusion in the market place when it comes to products targeting the asthma and allergy market. It is estimated that Americans spend over $10 billion annually on products claiming to reduce asthma and allergy symptoms such as vacuum cleaners, air filtration devices, bedding, barriers, flooring, and toys. At the same time, concerned consumers are rarely provided with sufficient proof that the asthma and allergy marketing statements made by manufacturers are valid.
This lack of information often prevents the consumer from making an educated purchase decision and causes confusion regarding the real features and benefits of a product. Because of this information gap, the asthma & allergy friendly™ Certification Program—a unique independent, third party certification program—was developed and launched in the United States by Asthma and Allergy Foundation of America (AAFA) in partnership with Allergy Standards Limited (ASL).
When you see the distinctive asthma & allergy friendly™ Certification Mark on a product, you know that it has been independently tested in accredited laboratories and proven to be more suitable for individuals with asthma and allergies. The asthma & allergy friendly™ Certification Program continues to grow and includes a variety of product categories identified by leading physicians and researches as part of a comprehensive allergen reduction program for the home.